TAYLORS, SC – Cafe Enterprises Inc. proudly introduces FATZ®, a contemporary, casual restaurant concept formerly known as Fatz Cafe, with 47 restaurant in the Carolinas, Georgia, Tennessee and Virginia. The new brand and logo represent FATZ®’s message to evolve and stay current for its guests while continuing to provide quality, craveable food in an environment that feels like home.
Fatz Cafe started with humble beginnings in 1988, in
Spartanburg, SC, and spread from one peach shed to a sensation
across the Southeast with its varied, reasonably-priced menu, ample
portions of quality food and upbeat service in a comfortable
atmosphere. Today, FATZ® still believes
in the same ideals that originated in that fruit stand 22 years ago
and strives to deliver warm, friendly service with housemade,
quality ingredients to create a "home away from home" for every
guest that walks through the door.
In addition to the brand relaunch, which will
continue to unveil itself across every location over the next few
years, FATZ® introduces a new expanded
menu that brings back FATZ® favorites
from menus past and offers 24 brand new items. The menu boasts a
variety of items made with quality ingredients, ranging from
hand-chopped salads and sizzling appetizers to fresh seafood dishes
and housemade desserts. As a result of industry trends and guests'
feedback, FATZ® now offers a new "Lite
Side" menu for health conscious guests looking for lite and
delicious options. These 10 menu items are all under 550 calories,
packed with flavor and leave guests feeling full while maintaining
their diet goals.
For more information about
FATZ®, please visit www.FATZ.com and
become a Facebook fan at http://www.facebook.com/fatz.
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About
FATZ®
The first
FATZ® opened in
a converted peach shed in Spartanburg, S.C., in November 1988, and
now has 47 restaurants throughout the Carolinas, Georgia, Tennessee
and Virginia. Fatz, a subsidiary of Cafe Enterprises, Inc., ranked
No. 34 in the 2010 South Carolina100 list of the state's largest
privately owned companies by South Carolina Business, has also been
named one of the nation's top 400 restaurant concepts by
Restaurants & Institutions magazine for the past seven years,
most recently ranking No. 245. In 2008, Chain Leader
magazine included
FATZ® in its
"Top 50 Chains Under 50 Units." For more information,
visit www.FATZ.com
.
